Clean Energy is Key to America’s Success

Former EPA Administrator Carol Browner in the opening session of the ULI Spring Meeting in Charlotte, North Carolina, told the audience that whoever leads the world in development of clean energy technology will lead the global economy. She noted that American private sector energy innovators are receiving lukewarm support from the Federal government.

Clean energy technology is key to America’s future, said former EPA Administrator Carol Browner in the opening session of the ULI Spring Meeting in Charlotte, North Carolina. Speaking to the meeting’s theme, “Power to Lead, Energy to Thrive,” Browner told the audience of over 3,000 real estate leaders that whoever leads the world in development of clean energy technology will lead the global economy.

“Global energy use will increase by 50 percent over the next two decades,” Browner pointed out. “Incomes are rising worldwide, with not millions but billions of people moving into the middle class, and they will all want appliances and vehicles that run on little energy. Who will win the race to develop clean energy technology: China, Germany, America? Shouldn’t it be us?”

Virtually all of the world’s most important technological innovations over the last century have come from the U.S., Browner noted, from the Ford Model T to space travel and the Internet. Yet at this point in time, other countries are far ahead of the U.S. in making clean energy investments. Germany plans to rely on renewables for 80 percent of its energy use by 2050, while Japan is set to become the world’s third largest solar market in just two years. Here in the U.S., however, “people tend to think of energy only when it is not working and when the price goes up, and we are bickering in a polarized political environment.”

It’s not that American companies and Federal agencies don’t have ideas, she continued. Currently under development are wireless electrical vehicle (EV) charging stations, nonstop while-you-drive EV charging, car batteries that collect and store solar and wind power, personal energy cell phone recharging devices that run off bodies in motion, social networking apps that allow people to compare their own energy use with that of their friends, smart appliances that learn the user’s living patterns, and much more.

Unlike in many other countries, however, private sector energy innovators are receiving lukewarm support from the Federal government. For instance, Congress recently allowed wind energy production tax credits to expire. As a result, the industry is likely to shelve 90 percent of its development plans for 2013, causing the loss of tens of thousands of jobs. The nation’s nascent solar energy industry has become a net exporter, opting to build capacity and sell in China where there is a guaranteed government-backed market.

It doesn’t have to be like this, Browner went on. The Federal government supported the then-new auto industry in the early 20th century and nuclear energy decades later. Disputing the notion that EPA’s regulations put a damper on the economy, Browner recalled how EPA’s ban on CFCs and regulating the soot level in diesel fuels spurred the market to create cleaner alternatives. And while some claim that the cost of regulatory compliance outweighs benefits, she cited a study finding that the economic benefits of the 1990 Clean Air Act outweighed its costs by 20 to one.

“There is nothing we can’t do if we have open minds, work together, and adopt the right policies,” she concluded on a note of optimism. “We have a chance to make sure that America leads the way in development of clean energy technology.”

Leslie A. Braunstein, APR, is principal of LHB Communications, Inc., a boutique public relations firm located in the Washington, D.C. metropolitan area. LHB combines the flexibility, creativity, and cost-effectiveness of a small PR firm with the solid experience and outstanding results of a large PR agency. The mission of LHB Communications is to help clients meet their business goals by building their brands and enhancing awareness of their accomplishments among key stakeholders and audiences. Leslie is a seasoned award-winning PR professional with over 25 years of experience working with real estate industry clients and others in the Washington, D.C. metropolitan area, throughout North America, and abroad. Leslie holds professional accreditation from the Public Relations Society of America (PRSA) and a master’s degree from the University of Maryland’s College of Journalism. On behalf of clients and under her own byline, Leslie has published millions of words in a variety of prestigious media including The Wall Street Journal, the New York Times, The Washington Post, USA Today, numerous trade publications, and many other well-known publications and online media. Earlier in her career, Leslie served as served as a public information officer with the U.S. Department of Energy and as a communications manager with Booz-Allen & Hamilton, Inc. For more information, see www.lhbcommunications.com.
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