Business and political leaders are quick to celebrate mixed-use developments as a way to build sustainable, vibrant, and resilient communities. The journey from conception to ribbon-cutting can be daunting, though. At their outset, these developments face cyclical challenges, such as high interest rates, increased construction costs, labor shortages, and access to capital. Then come structural challenges, such as hybrid work models, changing retail habits, demographic shifts, and rising environmental expectations. Together, these things make completing mixed-use developments complex.
When cities decline, they can take decades to recover, if they ever do. McKinsey’s research suggests that many U.S. cities could experience a steady downward trajectory without effective intervention. We find that some cities may take years to bounce back from the impact of the COVID-19 pandemic on real estate and the economy. But such a doom loop is far from inevitable; there are many examples of success that we can learn from. Indeed, while U.S. cities will differ from what they were before COVID-19, this is also an opportunity to shape them into more vibrant and equitable places.
