ULI Global Awards for Excellence: SteelStacks Arts and Cultural Campus, Bethlehem, Pennsylvania

The SteelStacks Arts and Cultural Campus sits within Bethlehem Works, a 126-acre (51 ha) parcel established as a 20-year tax increment finance (TIF) district in 2000.

gae1_619

An aerial photograph of the project site prior to redevelopment. (Bethlehem Redevelopment Authority)

An aerial photograph of the project site prior to redevelopment. (Bethlehem Redevelopment Authority)

Developer: Bethlehem Redevelopment AuthorityDesigner: WRT, PhiladelphiaSize: 9.5 acres (3.9 ha)

The Bethlehem Visitor Center. The exterior was restored to U.S. Secretary of the Interior standards for historic preservation. (WRT)

The Bethlehem Visitor Center. The exterior was restored to U.S. Secretary of the Interior standards for historic preservation. (WRT)

The SteelStacks Arts and Cultural Campus sits within Bethlehem Works, a 126-acre (51 ha) parcel established as a 20-year tax increment finance (TIF) district in 2000. Bethlehem Works, in turn, is part of the largest brownfield in the United States: a 1,800-acre (728 ha) former steel plant operated by the Bethlehem Steel Corporation until it shuttered the plant in 1997, six years before the international corporation was liquidated in a bankruptcy settlement.

The PBS39 Plaza at sunset. (WRT)

The PBS39 Plaza at sunset. (WRT)

The former plant occupies 20 percent of the real estate in the city of Bethlehem, which has a population of 75,000. The plant’s closing had an appreciable impact on both the city and the surrounding Lehigh Valley region, which has a population of 1 million. Over the past ten years, the Bethlehem Redevelopment Authority oversaw the development of new industrial parks and intermodal transportation facilities on large parcels at the eastern end of the former plant. The Commonwealth of Pennsylvania awarded a gaming license in 2006 to the Las Vegas Sands Corporation for the construction of a casino, hotel, retail, and conference complex at the east end of the Bethlehem Works site. Casino operations began in 2009, which provided tax revenues to underwrite the development of the SteelStacks Arts and Cultural Campus.

Bethlehem Works occupies the western end of the former plant. It is nestled against the city’s well-established South Side neighborhood and includes the former plant’s oldest surviving and most historically significant structures, including five 20-story-tall blast furnaces (steel stacks).

Campus development was financed through a combination of TIF funding, government grants, philanthropic donations, nonprofit funds, and private investment. The project’s success is contributing to the sustainability of the campus’s tenants, spurring private development in abandoned buildings and sites adjacent to the campus, and bolstering existing businesses in the South Side neighborhood.

Daniel Lobo is the Senior Director of Awards, Education and Advisory Group, for the Urban Land Institute, a nonprofit education and research institute that focuses on issues of land use, real estate and urban development. The mission of the Institute is to provide leadership in the responsible use of land and in creating and sustaining thriving communities worldwide. Prior to joining ULI Mr. Lobo was an independent consultant working as project manager for a variety of urban and research initiatives, in particular facilitating open cultural urban interventions internationally, and new media research. Earlier he worked extensively as project manager for the Center for Communities by Design at the American Institute of Architects, and as Urban Designer at Skidmore, Owings, and Merrill LLP. He holds a MSc City Design and Social Science from the London School of Economics, and a BA (Honors) from the School of Architecture and Interior Design at London Metropolitan University.
Members Sign In
Don’t have an account yet? Sign up for a ULI guest account.
Members Get More

With a ULI membership, you’ll stay informed on the most important topics shaping the world of real estate with unlimited access to the award-winning Urban Land magazine.

Learn more about the benefits of membership
Already have an account?