Despite Economic Setbacks, Millennials Still Aspire to American Dream

New research sponsored by UDR Inc. and published by ULI shows that 26 percent of gen Yers currently own homes and virtually all expect to own a home eventually.

Gen Y Housing Report_coverFx1000

New research sponsored by UDR Inc. and published by the Urban Land Institute (ULI) shows that most millennials are not living in the downtowns of large cities, but rather are living in less centrally located but more affordable neighborhoods, making ends meet with jobs for which many feel overqualified, and living with parents or roommates to save money. Still, despite their current lifestyle constraints, most are optimistic about the odds for improving their housing and financial circumstances in the years ahead.

Gen Y and Housing: What They Want and Where They Want It looks at the behavior of generation Y now that many members of that generation have entered the housing and job markets. It also examines the lingering effects of the Great Recession on gen Y’s ability to get ahead, and the impact this is having on where they are living, either by choice or necessity. The report, written by ULI trustee M. Leanne Lachman, president of Lachman Associates LLC in New York City, and Deborah L. Brett, founder of Deborah L. Brett and Associates in Plainsboro, New Jersey, is based on a nationwide survey conducted in November 2014 of 1,270 members of generation Y (millennials), aged 19 to 36. It is a follow-up to a 2010 report they produced for ULI that also examined the housing choices of this generation, which, at nearly 79 million, is the largest generation to date in U.S. history, eclipsing the baby boomers.

The report was released today at the 2015 ULI Spring Meeting in Houston. The following are some of the key findings based on the survey sample:


  • Only 13 percent of gen Yers live in or near downtowns; 63 percent live in other city neighborhoods or in the suburbs.
  • Fifty percent are renters, paying a median rent of $925.
  • Twenty-one percent currently live at home, and of those, 42 percent moved back home after living independently. Only 10 percent of those now living at home expect to still be there in five years.
  • Fourteen percent live in households with three generations of family members.
  • Eighteen percent of all millennials and 27 percent who rent share housing with roommates. However, 58 percent of those with roommates would prefer to live alone.
  • Sixty-percent work full-time, and an additional 15 percent work part-time; however, 27 percent feel they are underemployed.
  • Thirty-eight percent consider themselves savers; 30 percent, spenders; and 32 percent say they are both.
  • Eighty-three percent own automobiles (the lowest percentage of owners, 74 percent, is in the Northeast; highest, 88 percent, is in the South).
  • Virtually all expect to own a home eventually, even though they are not necessarily convinced that housing is a good investment.
  • Nine out of ten expect to match or exceed their parents’ economic circumstances.

Despite the trade-offs they are making for affordable housing, millennials remain steadfast in their preferences for neighborhoods with urban characteristics, such as a high degree of walkability, transportation alternatives, and easy access to shopping, entertainment, and places to hang out, Lachman noted. “Gen Yers want to live where it’s easy to have fun with friends and family, whether in the suburbs or closer in,” she said. “Their desire for an urban lifestyle suggests that the current trend of urbanizing suburbs will present lucrative opportunities for the development community for decades to come. This is a generation that places a high value on work/life balance and flexibility. They will switch housing and jobs as frequently as necessary to improve their quality of life.”

Gen Y and Housing found that 45 percent of millennials moved at least twice in the past three years, which reflects the high mobility of the generation. Despite their long-term aspirations for homeownership, the top reasons they are drawn to renting are that they do not have to shoulder the responsibility for maintenance and repairs; they have more flexibility in being able to stay or move; and there is no long-term commitment to either the housing unit or location. Among the gen Yers who rent apartments, two-thirds live in low-rise garden-style units that tend to offer fewer amenities, but are more affordable than high-rise, amenity-rich developments.

In addition to those renting apartments or condominiums, 38 percent rent single-family homes—a substantial number that reflects the impact of the Great Recession and the housing collapse on the single-family sector. With large numbers of foreclosed houses acquired by investors in urban regions across the nation, single-family home rentals—including those rented by unrelated people as well as families—will continue to make up an important part of the rental market in the years ahead, the report predicts. Millennials who rent single-family homes say they are drawn to the privacy, backyards, and greater interior space and storage space that such residences provide.

Overall, 26 percent of gen Yers currently own homes; of that percentage, 47 percent are 31 to 36 years of age. Eight out of ten owners live in single-family homes; 11 percent, in attached units; and 7 percent, in condos. Nearly half have owned for more than three years. Of those who own, 46 percent—less than half—said they bought because they believe that owning is a good long-term investment; 41 percent said it offers stability; and 40 percent said they wanted more privacy and space. Sixty-two percent said they were very satisfied with homeownership in general, and 64 percent listed the stability and safety of their neighborhood as the most positive feature of their location. However, a third of the owners listed drawbacks such as the inability to do their own maintenance or repairs and lack of time for chores. Twenty-six percent worry about losing their homes if they lose their jobs.

Seventy percent of millennials who do not yet own a home expect to be homeowners by 2020; and most expect to use money they have saved for a downpayment. Yet, similar to those who already own, less than half feel that homeownership is a good investment—suggesting that gen Y, after witnessing the housing collapse, does not necessarily equate owning a home with being financially savvy. The cost of housing is by far their highest priority in choosing where to purchase, although neighborhood safety, proximity to work, community character, proximity to family and friends, and proximity to shopping, dining, and entertainment also are top priorities.

“In general, millennials are an intriguing combination of optimism and realism,” Lachman said. “They have high hopes for themselves in the long term, despite having to temper their short-term expectations. They are proving adept at making the environment in which they currently live fit how they want to live, while not losing sight of how they see themselves living in the future. The choices they make will be hugely influential in how our urban regions grow throughout the 21st century.”

Trish Riggs is a public relations consultant and freelancer with Keadle-Riggs Communications. Riggs was a senior vice president with the Urban Land Institute from 2005 to 2019.
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